Glowing Above the Sun: the Tío Pepe Sign

Glowing Above the Sun: the Tío Pepe Sign
Posted by Slavito in Madrid » Places To Visit + Things To See on 14/Feb/2008

One of the most frequently photographed sights in Madrid that's nevertheless completely ignored in the city guidebooks is the Tío Pepe sign in Puerta del Sol. Given the number of tourists taking pictures in front of the sign (with many opting for a silly trick where they pretend to be "holding" the giant bottle behind them... very creative, guys, but it's been done before) and consequently, given the sign's status as the city's de facto second emblem (at least in tourists' minds... the first still being the bear, of course), it seems almost unbelievable that no guidebook provides at least a cursory look at the sign's story. Allow me to take the onerous task upon myself..

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